Girls Just Want to Run: How Campaign Coverage Impacts Political Ambition
DOI:
https://doi.org/10.47611/jsrhs.v12i4.5680Keywords:
Political Ambition, Congress, Gender DisparitiesAbstract
Despite their recent success in elections, women continue to lack a presence in Congress. Previous studies demonstrate that stereotypical language in campaign coverage and differences in political ambition for men and women may account for this disparity. These findings establish this study’s central inquiry: To what extent is stereotype activation in campaign coverage for U.S. Congressional races related to young adults’ political ambitions? To assess the correlation, a two-part experimental survey was used to gauge levels of political ambition for male and female students at a Texas public high school. It was concluded that stereotypical language in campaign coverage does not possess a significant impact on political ambition.
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