The Innate Influence of Colors on Learning

Abstract

Color, a seemingly simple concept, has the power to predispose people to be attentive to certain colors. Colors have provided people with the chance to enhance their memories, with little effort. Color memory, as researchers have explored, is primarily innate, influencing much of the way humans store memories and thus the way learning occurs. Research has shown that learning can be made much more efficient with the help of certain colors, such as red. Certain colors significantly increase attention, which in turn has increased the capabilities of learning. By using colors while learning students are able to retain information more efficiently as information becomes part of their implicit memories. Learning can take place anywhere from classrooms to the workplace, one common factor in every place is color.